The first store selling clothes featuring Belarusian President Aleksandr Lukashenko's quotes opened in Minsk on 18 December.
A T-shirt in the Pervy [First] store costs Br20, a women's sweatshirt Br40, a men's sweatshirt Br45.
“Of course, everything is made in Belarus. The clothing was sewn at an enterprise affiliated with with Belarusian light industry concern Bellegprom. The designs were suggested by Belarusian journalists. And everyone was inspired by the First. Come here for shopping!” the Telegram channel Pul Pervogo wrote.
Tatiana Lugina, Chairperson of the Bellegprom concern, attended the inauguration of the store. Literally from the very first minutes she had to stand behind the counter and help serve numerous customers.
Many other well-known personalities attended the opening. Among them were Deputy Head of the Belarus President Administration Igor Lutsky, Information Minister Vladimir Pertsov, Chairman of the State Control Committee Vasily Gerasimov.
Earlier this year, Aleksandr Lukashenko received a set of T-shirts featuring his quotes as a birthday present. Then, he promised to launch his merch line.
Photos by Sergei Sheleg