BEIJING, 7 October (BelTA - Xinhua) - Falling on Monday and coinciding
with China's National Day holiday, this year's Mid-Autumn Festival
turned early October into a nationwide celebration of reunion, travel
and festive cheer.
Kicking off on Oct. 1, this year's eight-day holiday has seen a surge in travel across China, with official data showing about 1.24 billion passenger trips recorded during the first half of the break.
While family reunions remained at the heart of the festival, many also chose to celebrate through travel.
Beyond lanterns and gatherings, the festival's signature treat, namely mooncakes, also featured new flavors this year to reflect regional specialties and evolving tastes.
According to e-commerce giant JD.com, sales in its online supermarket remain strong in 2025 - which has seen the launch of nearly 950 brands and around 50,000 new mooncake products.
Kicking off on Oct. 1, this year's eight-day holiday has seen a surge in travel across China, with official data showing about 1.24 billion passenger trips recorded during the first half of the break.
While family reunions remained at the heart of the festival, many also chose to celebrate through travel.
Beyond lanterns and gatherings, the festival's signature treat, namely mooncakes, also featured new flavors this year to reflect regional specialties and evolving tastes.
According to e-commerce giant JD.com, sales in its online supermarket remain strong in 2025 - which has seen the launch of nearly 950 brands and around 50,000 new mooncake products.
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