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06 July 2022, 18:49

Opening of Belarus' pavilion on Chinese online platforms hailed as major milestone

MINSK DISTRICT, 6 July (BelTA) – The opening of Belarus' national pavilion is an important stage for further enhancement of cooperation with the People's Republic of China. Head of the Great Stone Park Administration Aleksandr Yaroshenko made the statement during a ceremony held in the China-Belarus industrial park Great Stone on 6 July to open Belarus' national pavilion on the Chinese online platforms Jingdong and Douyin, BelTA has learned.

Aleksandr Yaroshenko said: “Belarus and the People's Republic of China have achieved high results in trade and economic cooperation. The opening of the national electronic pavilion is a very important stage in further enhancement of cooperation. It is symbolical that the pavilion has been opened in the year of the 30th anniversary of Belarus-China diplomatic relations. It is an honor for the industrial park to participate in this large-scale project. It is totally new, very valuable experience for us. Thanks to their high quality Belarusian goods are known well in the People's Republic of China but the potential for their further promotion is extremely high. For that it is necessary to create new opportunities and the opening of the national pavilion on China's largest online trade platforms is one of them.”

In his words, the online trade market is growing fast now. “In China consumers are open to the latest technologies and actively use them. The national pavilion will allow Belarusian enterprises to take their work to new heights. Thanks to this platform they will be able to penetrate the large Chinese market within a short period of time. And the China-Belarus industrial park Great Stone will assist them with that across the board,” the head of the industrial park administration stressed.

The participation of the industrial park's resident company – the R&D company UJU – will make an important contribution to this project. “The company's competences in the area of digital promotion of goods on the Chinese market will allow realizing it as effectively as possible. We welcome similar projects in the China-Belarus industrial park Great Stone. They will become a reliable aid in organizing merchandise export,” he noted.

Aleksandr Yaroshenko stated: “There is a well-known aphorism: if everyone moves ahead together, success will be achieved soon. This is why it is very important to advance cooperation within the framework of the national pavilion. I am convinced that its opening will become a new page in the development of interaction of the industrial park with Belarusian and Chinese enterprises.”

A ceremony to open Belarus' national pavilion on the Chinese online platforms Jingdong and Douyin took place in the China-Belarus industrial park Great Stone on 6 July. The event was timed to the 30th anniversary since Belarus-China diplomatic relations were established. SZAO Industrial Park Development Company is the operator of the national pavilion. In addition to the trade functionality Chinese users will be able to discover places of interest, culture, traditions, and history of Belarus. Various videos will be published to highlight attractive peculiarities of Belarus for the Chinese audience.

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